January 2025 Newsletter

The January 2025 newsletter covers key updates on our financial health, membership growth, rebranding efforts, and new initiatives to strengthen our association.

  • 2025 Budget & Fundraising Goals – Projected expenses of $207,000 with a goal to raise $316,000 through membership dues, pledges, corporate sponsorships, and merchandise sales.

  • Membership Expansion Efforts – New initiatives to recruit post-1980s veterans, engage Gold Star and White Star families, and introduce non-voting membership options for family members and supporters.

  • Rebranding with Rivyl – A new logo, brand identity, and strategy will launch by April 2025 to enhance visibility, attract financial support, and modernize our outreach.

  • The Walking Dead Podcast – Our official podcast is now live, featuring veteran stories and discussions on key issues affecting our community.

  • Proud Warrior Magazine Goes Print – Relaunching as a 40-page print magazine in March 2025, with subscriptions available to support production costs.

  • 2025 Strategic Plan Approved – Focused on membership growth, financial sustainability, humanitarian services, historical preservation, and branding efforts.

  • 2024 Annual Report Coming Soon – A detailed review of last year’s accomplishments, financial performance, and future goals will be published in the coming weeks.


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The Walking Dead Podcast: Season 1 Episode 5- Vietnam: The Stories We Carry